牛牛游戏厅安卓,{原始关键词}

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                            1. 当前位置: 代写一篇论文多少钱 > 计算机论文 > 用户行为分析中数据挖掘技术的应用

                              用户行为分析中数据挖掘技术的应用

                              时间:2020-04-17 11:15作者:金琳
                              本文导读:这是一篇关于用户行为分析中数据挖掘技术的应用的文章,“数据挖掘”应用是当下我国各行业重要应用技术之一,具有较大的意义影响。然而现阶段有关我国基于数据挖掘的用户行为分析研究相对较少,基于该问题现状,要求行之有效的方法对其进行分析研究,如网络用户行为分析、

                                摘    要: 伴随我国网络信息化技术不断创新,“数据挖掘”作为数据分析、发展趋势及创新手段,其重要性不言而喻。通过近年来研究发现,“数据挖掘”应用的科学性与优化性对数据质量提升、应用效率提高、误差减低等影响颇大。本次研究将基于数据挖掘的用户行为进行分析研究,为下一步工作开展提供依据参考。

                                关键词: 大数据; 数据挖掘; 用户行为;

                                前言

                                “数据挖掘”应用是当下我国各行业重要应用技术之一,具有较大的意义影响。然而现阶段有关我国基于数据挖掘的用户行为分析研究相对较少,基于该问题现状,要求行之有效的方法对其进行分析研究,如网络用户行为分析、建模与算法分析、大数据未来发展等,本次研究对基于数据挖掘的用户行为进行分析,有十分重要的理论意义。
                               

                              用户行为分析中数据挖掘技术的应用
                               

                                1、数据挖掘概述

                                SUIZHEWOGUOKEXUEJISHUBUDUANTISHENGJIFAZHAN,JISUANJI、WANGLUOXINXIJIDASHUJUJISHUZHUJIANDEYIGUANGFANYINGYONGJIYANFA。QIZHONG,ZUIWEIZHONGYAODESHIDASHUJUJISHU,SHUJUJISHUBUSHIDANYIPIANMIANDEJIANDANLIUCHENG,ERSHIGENGWEIKEXUE、HELIDEXITONGBUJU。CONGDANGXIAWOGUODUISHUJUJISHUJIXIANGGUANZHUANYELILUNDEYANJIUZHONGKEYIDECHU,RUHELIYONGYUFAHUIHAO“SHUJUWAJUE”DUIQITISHENGYINGYONGXIAOGUOSHIFENZHONGYAO。SHUJUWAJUESHIJIYUDASHUJUJISHUXIADEYIZHONGHEXINYINGYONGSHOUDUAN,DUIDASHUJUJISHUDEYIFAHUIQIDAOZHONGYAODETUIDONGZUOYONG。SHUJUWAJUESHIZHIDUIHAILIANGDASHUJUNEIRONGJINXINGSHIBIE、XUNZHAOQIGUILVDEYIZHONGBAOZHANGJISHU。ZHUYAOBAOKUO:SHUJUZHUNBEIJIEDUAN、GUILVXUNZHAOJIEDUAN、GUILVBIAOSHIJIEDUAN。“SHUJUWAJUE”BUSHIJIANDANDEJICHUJISHU,ERSHIYIZHONGJIAOWEIFUZA、FANSUODEKEXUELIUCHENG,QIMUDEZHUYAOSHISHIXIANRENLEIDUIHAILIANGSHUJUDEZHANGWO、DIAOQUJILIYONG,ZHUYAORENWUBAOKUOJULEIFENXI、GUANLIANFENXI、YICHANGFENXI、YANBIANFENXI、TEYIQUNZUFENXI、GUANLIANFENXIDENG,RUTU1:

                                图1 数据挖掘流程
                              图1 数据挖掘流程

                              牛牛游戏厅安卓,{原始关键词}   SHUJUWAJUEJUYOUYIXIATEDIAN:DIYI、FAXIANXINGTEDIAN,FAXIANXINGTEDIANSHISHUJUWAJUEZHUYAOTEZHENGZHIYI。YOUYUHAILIANGSHUJURONGLIANGZHIDA,ZAIDUIQIJINXINGCHULI、LIYONGGUOCHENGZHONGBIRANHUISHOUDAOZHUDUOZUAI。TONGGUOSHUJUWAJUEKEYIDUISHUJUKUZHISHIJINXINGXUNZHAO、TIQU。ZAIGAIGUOCHENGZHONG“FAXIAN”TEDIANJIAOWEIMINGXIAN,TAGUIBILECHUANTONGSHUJUWAJUEDEXINGSHIHUAYULIUCHENGXING,TISHENGLEQIZHENGTIXIAOGUOYUZONGHELIYONG。DIER、SHEJIXINGTEDIAN,SHEJIXINGTEDIANZHUYAOSHIZHISHUJUWAJUEDEYUNXINGJIGONGZUOFANGSHIZHONGLEIJIAODUO。KEYICAIYONGDUOZHONGBUTONGFANGSHIJISHOUDUANDUISHUJUZHISHIJINXINGXUNZHAO、FAXIAN。DISAN、WENDINGXINGTEDIAN,SHUJUWAJUEZUIWEIJIBENDEBAOZHANGWEI“WENDINGXING”,ZAISHUJUWAJUEGUOCHENGZHONGBUHUISHOUQITAYINSUYINGXIANG,DUIFAXIANSHUJUZHISHIJIGUANLIANFENXIDEJINGZHUN、KEKAOQIDAOYIDINGDEANQUANBAOZHANGZUOYONG。ZHEIYESHISHUJUWAJUEZUIWEIZHONGYAODEJICHUHEXINZHIYI[1]。

                                2、基于网络时代的用户行为的作用分析

                                2.1 用户行为决定企业盈利

                                SUIZHEXIANJIEDUANWOGUOWANGLUOXINXIJISHUBUDUANFAZHAN,ZHUDUOWANGLUOPINGTAIYUWANGLUOFUWUDOUJIANG“YONGHUXUQIU”ZUOWEIZHONGYAOFAZHANMUBIAO。ZHEIYESHIXIANGGUANWANGLUOQIYEDEYIFAZHANJIGUIMOZHUANGDADEZHONGYAOJICHU。QIYEDEYINGLIXINGZAIYUSHICHANGWENDINGYUMANZUYONGHU。ERYONGHUZHENGSHISHICHANGDEZHONGYAOGENJI。YINCI,JIYUSHANGSHUQINGKUANGKEXUE、HELIDEDUIYONGHUXINGWEIJINXINGFENXIYANJIUSHIFENZHONGYAO。YONGHUXINGWEISHIZHIYONGHUJIYUMOUZHONGWANGLUOFUWUHUOPINGTAISUOTIGONGDEFUWU、TIYAN,ERFASHENGDEYIZHONGZHUDONGXINGXIAOFEISUQIUJISHIJIXINGWEI,TIXIANLEYONGHUZHUGUANSIXIANGYUXINLIXUQIU。QIYEZHIYOUDUIYONGHUXINGWEIJINXINGYOUXIAOFENXI,BINGGENJUQISHUJUTONGJIQINGKUANGJINXINGYUNYING、FAZHANZHANLVEZHIDING,CAINENGCHENGWEITISHENGQIYEYINGLIDEZHONGYAOTUISHOU[2]。

                                2.2 用户行为决定平台良性发展

                              牛牛游戏厅安卓,{原始关键词}   DANGXIAWOGUOXINXIHUAJIANSHEZHENGZAIKUAISUFAZHAN,GELINGYU、GEXINGYEDOUZAIRONGRUDALIANGXINXIHUAYUANSU。RUJIAOYU、YILIAO、DIANZISHANGWU、JUNSHI、GONGYE、KEYANDENG。ZHEIXIEXINGYELINGYUDOULIBUKAIDUI“YONGHUXINGWEI”DEFENXIYANJIU。TONGGUODUIYONGHUXINGWEIJINXINGJISHI、KEXUEFENXI,KEYIDUIYONGHUXUQIUYUQINGKUANGJINXINGQUANMIANZHANGWO。BINGDUIQIXINGYEPINGTAIFAZHANYUWANGLUOZIYUANLIYONGYOUWEIGUANJIAN。YINCI,CONGXINGYEWANGLUOPINGTAILIANGXINGFAZHANDEJIAODULAIJIANG,JIAQIANGDUIYONGHUXINGWEIDEFENXIYANJIU,JIANGZHONGDIANWENTIYUYONGHUXUQIUJINXINGXUNZHAO、FAXIAN,KEYIKUAISUTISHENGGAIXINGYEPINGTAIDEYUNXINGNENGLI[3]。

                                3、用户行为具体研究——基于数据挖掘技术

                                3.1 网络用户行为分析

                              牛牛游戏厅安卓,{原始关键词}   YONGHUXINGWEIFENXIZHUYAOSHIZHIDUIWANGLUOYONGHUXINGWEI、SHANGWANGGUILVJIXINLISUQIUDEYUCE、PANDING。LIYONGSHUJUWAJUEJISHUDUIWANGLUYONGHUJINXINGFENXIYANJIU,ZHUYAOCAIYONGSUANFAHUOMOXINGGOUJIANDENGFANGSHIWANCHENG。ZAIGAIGUOCHENGZHONGTONGGUODUIQIJINXINGSHUJUFAXIAN、XUNZHAOJIFENXI,KEYIJIANGYONGHUXINGQUZUOWEIWANGLUOPINGTAIZHONGYAOJINGYINGFAZHANCELVE,BINGWEIYONGHUFENQUTIGONGGUANJIANLILUNYIJU。YOUYUWANGLUJUYOUYIDINGDEXUNIXING,QIYONGHUXINGWEIYEYUSHIJIYONGHUXINGWEIJUYOUMINGXIANCHAYI。SUOYI,ZAIDUIQIJINXINGFENXIGUOCHENGZHONGYIDINGYAODUIWANGLUOYONGHUTEDIANJINXINGLEJIEZHANGWO,JUTITEDIANRUXIA:DIYI、JISHUXINGTEDIAN,WANGLUOYONGHUDUOWEIJUYOUYIDINGDEJISUANJI、WANGLUOZHISHI,QIEXINXIHUAJIESHOUCHENGDUJIAOGAO,TONGCHANGKEYIDULIWANCHENGQIWANGLUOCAOZUO。DIER、YINBIXINGTEDIAN,WANGLUOYONGHUJIYUXUNISHIJIEYUXINLIGUIBIGAN,WANGWANGJUYOUYINBIXINGTEDIAN,RUXIUGAIXIANGGUANXINXINEIRONG、SHANCHUHENJIDENG。DISAN、GEXINGQIANGTEDIAN,WANGLUOSHIJIESHIKAIFANGDE,WANGLUOYONGHUTONGCHANGBUBIJUXIANYUXIANSHISHENGHUOZHONGDESHUFUYUGUIDING,KEYIDULIJINXINGYISHIJIGEXINGSUZAO、FAHUI[4]。

                                3.2 建模与算法分析

                              牛牛游戏厅安卓,{原始关键词}   DIYI、JIANMOSHILIYONGSHUJUWAJUEJINXINGWANGLUOYONGHUXINGWEIFENXIDEZHONGYAOJICHU,ZHUYAOCONGYONGHUXINGWEITEZHENG、YONGHUXINGQURUSHOUDUIQIJINXINGMOXINGGOUJIAN,QIMUDESHITISHENGGUIFANFENXILIDU。YIYONGHUXINGQUMOXINGWEIANLI,GAIMOXINGZHUYAOBAOKUOGUANJIANZIMOXING、ZHUTIMOXING、JIBENBENTILUNMOXING、XIANGLIANGKONGJIANMOXINGDENG。LIRU:GUANJIANZIMOXINGZHUYAOTONGGUODUIYONGHUXINGWEIGUANJIANZIDETIQU,RU“KAFEI”YICIKEYIDAIBIAOXIHUANHEKAFEIDEYONGHU。ZHUTIMOXINGSHICAIYONGYONGHUXINGQUGUINAYUFENQUDEFANGSHI,JIANGYONGHUXINGWEIJITEDIANJINXINGJIZHONGTIXIANYUHELIFENQU。

                                DIER、SUANFAZHUYAOCAIYONGK-MeansSUANFA。TONGGUOK-MeansSUANFAKEYIQINGSONGWANCHENGQIJULEI。LINGWAI,YIGEKEXUE、HELIDEYONGHUXINGQUMOXINGSHUNLIGOUJIAN,ZHUYAOSHIXUYAODUIYOUXIUQIEGAOXIAOLVYONGHUXINGQUMOXINGSUANFADEXUANZEJIYINGYONG。TONGGUODUIXIANGGUANSHUJUXINXIZHENGLIHOUFAXIAN,QIYONGHUXINGQUMOXINGSUANFAZHUYAOBAOKUO:YICHUANSUANFA、JULEISUANFA、JUECESHUSUANFA、BEIYESISUANFADENG。DANQIXIAOGUOZUIWEIMINGXIAN,QIECAIYONGLVZUIGAODEWEI“JULEISUANFA”。JULEISUANFASHIZHITONGGUOJIANLIBUTONGQUNZUDEYONGHUDEXINGQUCULAIHUAFENGEYONGHU,ZHUYAOJIEZHUK-MeansSUANFADUIYONGHUGENJUQIXINGQUCHENGDUDEQUANZHONGJINXINGJULEI,CONGERDADAODUIYONGHUJINXINGXINGQUDEHUAFEN[5]。

                                4、“数据挖掘”技术的未来发展

                                4.1 时代发展的必然产物

                                SUIZHEWANGLUOXINXIJISHUBUDUANPUJIYINGYONG,DASHUJUSHIDAIYIJINGLAILIN。DASHUJUSHIDAISHIZHITONGGUOSHUJUGONGXIANG、SHUJUCAIJI、SHUJUHAILIANGCUNCHUDENGSHIXIANZIYUANHULI、SHUJUCHUANSHUJIYINGYONGFAZHANSHIDAI。DASHUJUSHIDAIXIAZUIWEIDAIBIAOXINGDEJIUSHI“SHUJUWAJUEJISHU”。SHUJUWAJUEJISHUTONGCHANGSHIZHIWANGLUOJISHU、JISUANJIJISHU、TONGXUNJISHUJIXIANGGUANYANSHENGCHULAIDECHUANGANJISHU、ZIDONGDIANQIHUAJIRENGONGZHINENGJISHUDENG[1]。SHUJUWAJUEJISHUFANWEI、FANCHOUJIAOKUAN。CONGQISHIYONGXINGJIZUOYONGXINGJIAODULAIJIANG,SHUJUWAJUEJISHUFENWEIJIANKONG、ZHINENGJIBAOZHANGSANDAFANGMIAN。SUIZHEWOGUOKEXUEJISHUSHUIPINGBUDUANCHUANGXINTUPO,SHUJUWAJUEJISHUYESUIZHIRIYIGENGXIN,ZAIZHUDUOLINGYUJIXINGYEZHONGDOUJIAOWEICHANGJIAN,YIJINGSHENRUDAORENMENRICHANGSHENGHUOJISHENGCHANJIANSHEZHONGQU[6]。

                                4.2 实现数据信息化呈现

                              牛牛游戏厅安卓,{原始关键词}   SHUJUWAJUEYONGHUXINGWEIFENXIDEZUIDAZUOYONGSHIWEIWANGLUOPINGTAITIGONGGENGWEIJINGZHUNDESHUJUXINXI,BINGSHIQISHUJUXINXIYILITIXING、SHUZIHUAXINXIXINGSHICHENGXIANCHULAI,WOGUOXIANJIEDUANSHUJUWAJUEJISHUZHUYAOYISHUJUZHINENGFENXIWEIZHU,JIESHULEYIWANGDECHUANTONGFENXIMOSHI,TONGGUODUIYONGHUXINXIYANGBEN、TEZHENGCAIJI,TONGGUOXUNZHAOHOUYIXINXIHUASHUJUXINGSHICHENGXIANCHULAI,WEIWANGLUOPINGTAIZHANLVEFAZHANTIGONGGENGWEIKEXUE、ZHUNQUEDEXINXICANKAO。ZHEIZHONGCANKAOXINGZHUYAOTIXIANZAIYINGDUIJINGYINGYUANMINGQUEFANGMIAN。ERTONGGUOSHUJUXINXIHUACHENGXIAN,KEYIRANGXIANGGUANJISHURENYUANGENGWEILITI、XIANMINGDEZHANGWOQIYONGHUXUQIU,WEIXIAYIBUGONGZUOKAIZHANDAXIAJICHU[7]。QITONGJIXIAOLV、TONGJIZHILIANG、TONGJISUDUZHIKUAI、ZHIZHUN、ZHIQUANJIAOWEIWANSHAN,KEYIWEIRIHOUXIANGGUANGONGZUOKAIZHANJIXINXIZHANGWOQIDAOJIJICANKAOZUOYONG,QIJIAZHIXINGBUYANERYU。

                                结论

                              牛牛游戏厅安卓,{原始关键词}   ZONGSHANGSUOSHU,TONGGUODUIJIYUSHUJUWAJUEDEYONGHUXINGWEIJINXINGFENXIYANJIU,ZHUYAOBAOKUO:SHUJUWAJUEGAISHU、JIYUWANGLUOSHIDAIDEYONGHUXINGWEIDEZUOYONGFENXI,QIBAOKUOYONGHUXINGWEIJUEDINGQIYEYINGLI、YONGHUXINGWEIJUEDINGPINGTAILIANGXINGFAZHAN、JIYUSHUJUWAJUEJISHUYONGHUXINGWEIJUTIYANJIU,QIBAOKUOWANGLUOYONGHUXINGWEIFENXI、JIANMOYUSUANFAFENXI、DASHUJUWEILAIFAZHANDENG,CONGDUOFANGMIAN、DUOJIAODUDUIJIYUSHUJUWAJUEDEYONGHUXINGWEIJINXINGCHANMING,WEIXIAYIBUGONGZUOKAIZHANDIANDINGJIANSHIJICHU。

                                参考文献

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                                [3] 周浩,林波荣,张仲宸,等.基于数据挖掘技术的北方寒冷地区居民用水、用气数据处理方法探讨[J].暖通空调,2019,49(02):64-72.
                                [4] 韦建国,王玉琼.基于网购平台大数据的电子商务用户行为分析与研究[J].湖北理工学院学报,2019(3).
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